The impact of smart destination implementations in Malaga
[ X ]
Tarih
2023
Yazarlar
Dergi Başlığı
Dergi ISSN
Cilt Başlığı
Yayıncı
Emerald Group Publishing Ltd
Erişim Hakkı
info:eu-repo/semantics/closedAccess
Özet
PurposeThis study assesses the impact of smart destination implementations in Malaga. Thus, this study aims to guide the transformation of destinations into smart destinations as well as the introduction of smart destination concept in the literature. Design/methodology/approachMalaga was selected because it was one of the two winners of 2020 European Capital of Smart Tourism competition as well as the winner in the accessibility category of the 2019. The research population lives in Malaga and has been professionally involved in smart destination implementations. Data were collected through a semi-structured interview of 14 smart-tourism experts in different career fields. Content analysis was applied to the findings. FindingsMalaga has become a successful smart destination while it has had a great success in improving its attractiveness and competitiveness due to the developments in the past 20 years. Now, its citizens and tourists are very satisfied and have a higher and more attractive quality of life. Moreover, Malaga has become a leading destination, especially in accessibility and mobility. Originality/valueAlthough smart destination is becoming popular topic day by day, almost all the studies are created to introduce the approach with secondary data. There are still only limited research studies conducted by primary data on a real smart destination case. Furthermore, Malaga is a quite good example to understand the importance of smart destination approach since the city has achieved to become an attractive and popular destination for both tourists and local residents.
Açıklama
Anahtar Kelimeler
Smart tourism, Smart applications, Malaga, Tourist buying behavior, Quality of life, QoL, ???????????????????????????QoL
Kaynak
Journal of Hospitality and Tourism Technology
WoS Q Değeri
Q1
Scopus Q Değeri
Q1
Cilt
14
Sayı
5
