Experiential Applications in Business Model Innovation in Aviation

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dc.authoridSönmez, Rukiye / 0000-0002-3262-9896
dc.contributor.authorSönmez, Rukiye
dc.date.accessioned2026-02-03T11:53:49Z
dc.date.available2026-02-03T11:53:49Z
dc.date.issued2025
dc.departmentÇanakkale Onsekiz Mart Üniversitesi
dc.description.abstractThe business model, which is depicted as bringing together all the activities of the firms in components and making all the elements work in harmony, is seen as essential. Although not all firms have a business model, firms that have established a business model gain an advantage by adding more value than their competitors. This chapter has focused on business model innovation in the aviation industry. The chapter aims to design a business model that can create an advantage in the aviation industry and also provides experiential applications of business model innovation to avoid imitation by competitors and ensure the sustainability of the advantage gained. In this context, this chapter has included the definition of the business model concept, the difference between business model and competitive strategy, the creation of a successful business model, the ability of a business model to provide competitive advantage, the well-known business model classification in the aviation industry, and the business model innovation and its applications in the aviation industry. As a result, once the success of the business model has been confirmed, it should have the ability to be innovated based on the value created, the collaborations established, the problem solution that improves consumers’ lives, the technology developed, and innovation. In this way, the business model that alters the standards in the industry and the way of doing business will increase both competitive advantage and firm performance.
dc.identifier.doi10.1007/978-981-96-7265-3_7
dc.identifier.endpage126
dc.identifier.issn2509-7873
dc.identifier.scopus2-s2.0-105010939120
dc.identifier.scopusqualityQ4
dc.identifier.startpage111
dc.identifier.urihttps://doi.org/10.1007/978-981-96-7265-3_7
dc.identifier.urihttps://hdl.handle.net/20.500.12428/34325
dc.identifier.volumePart F635
dc.indekslendigikaynakScopus
dc.institutionauthorSönmez, Rukiye
dc.language.isoen
dc.publisherSpringer Nature
dc.relation.ispartofAccounting, Finance, Sustainability, Governance and Fraud
dc.relation.publicationcategoryKitap Bölümü - Uluslararası
dc.rightsinfo:eu-repo/semantics/closedAccess
dc.snmzKA_Scopus_20260130
dc.subjectAviation industry
dc.subjectAviation management
dc.subjectBusiness model innovation
dc.subjectBusiness models
dc.subjectCompetitive strategy
dc.titleExperiential Applications in Business Model Innovation in Aviation
dc.typeBook Chapter

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