DETERMINING THE HALAL TOURISM CONCEPT PERCEPTIONS OF HOTEL MANAGERS IN ÇANAKKALE

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Tarih

2018

Dergi Başlığı

Dergi ISSN

Cilt Başlığı

Yayıncı

Erişim Hakkı

info:eu-repo/semantics/openAccess

Özet

In today's world, tourism has become an indispensable source ofincome. Halal tourism or Islamic tourism has emerged as a newphenomenon shaped by the growth of the halal industry. Researchesshow that the halal tourism market is one of the critical markets in theworld. Religion is one of the social institutions which have significanteffects on people’s manners, values, and behaviors for both individualsand the community. However, the factor motivating people to thetourism activities based on religion is piety phenomenon rather thanthe religion itself. The Halal tourism industry aims to attract touristsfrom Muslim and non-Muslim countries by offering new products andservices. This study aims to determine the perceptions of hotelmanagers in Çanakkale regarding the concept of Islamic hotel and toevaluate Çanakkale's halal tourism potential. In this purpose, data werecollected from 20 hotel managers in Çanakkale using interviews fromqualitative research methods in the study. As the target population hasbeen reached, no sampling method has been applied in the study. Inthis context, it has been planned to do interviews with the hotelmanagers through the closed ended question form composed of 16 questions based on the scale developed by Tekin and Turhan (2017). Inthis context, the opinions of the hotel managers in Çanakkale regardingthe concept of halal tourism have been obtained. According to results,Hotel managers in Çanakkale have negative perceptions about Halaltourism concept. The leading reason for the negative perceptions of thehotel managers to Halal tourism concept in Çanakkale is aboutperceiving the concept as religion-based. In this context, this so-calledtourism concept has been accepted as a “conservative” approach.Secondly, the lack of the demand for Halal tourism concept inÇanakkale tourism destination could be shown as the other reason.

Açıklama

Anahtar Kelimeler

Otelcilik, Konaklama, Spor ve Turizm

Kaynak

Turkish Studies (Elektronik)

WoS Q Değeri

Scopus Q Değeri

Cilt

13

Sayı

26

Künye