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    A NEW CONCEPT GENERATED BY COMMODITIZING ANIMALS: EGOLOGICAL TOURISM
    (Akdeniz Univ Tourism Fac, 2018) Taspinar, Oguz
    Animals have been used to amuse people for thousands of years, trained for dolphin shows, circus and similar tricks found amusing by viewers/participants, and have suffered pain in the activities that are so-called sports, such as rodeo, horse racing, greyhound racing, bullfighting and camel wrestling; i.e., they are turned into a performer and racer by humans (Regan, 2007). What Regan says above basically addresses the commoditization of animals. Undoubtedly, tourism and its components incorporated in capitalism are to blame. This is why, in his book and philosophy, Regan asks to empty the cages and pools and wishes to free all animals involved in any shows. However, this could only come true when tourism ceases to see animals as a product and market them to tourists/visitors and the consumers wish to debar from such amusement.