ON THE TRAIL OF VISUAL CULTURE: MAPPING PUBLICATIONS IN THE FIELD OF CINEMA INDUSTRY

The aim of the study is to present a bibliometric analysis of the scientific studies in the Scopus database in line with the keyword “cinema industry” and to analyze the trends of cinema studies related to the industry. For this purpose, 621 studies published between 1935 and 2024 with the keyword “cinema industry” in the Scopus database were accessed. The data of academic studies were analyzed by bibliometric method through visual maps and tables created with the support of the program. In the study, 314 articles, 122 book chapters, 101 books, 42 conference papers, 38 reviews, 11 editorials, 2 letters and 1 short survey data were mapped according to countries, years, authors and organizations. The study, which evaluates the technological transformation of the cinema industry on an international scale, contains important findings on the current state of the industry, future projections and gaps in the field. In this respect, it has the potential to expand the scope of new research on the industry.